Get advice from our industry-leading experts
We are an award-winning investment advisory firm serving clients nationwide from our offices in downtown San Francisco. And we're working for you.
- Nobel-Prize Winning, Long-Term Strategy
- Index Investing
- Dynamic Fund Selection
- Investing Globally
- Tax-Loss Harvesting
- Smart Rebalancing
- The “Efficient Frontier”
Dynamic Fund Selection
FutureAdvisor is the only digital online advisor that uses Dynamic Fund Selection to create a customized portfolio completely unique to your pre-existing investments and tax situation. We don’t use cookie-cutter funds. We select each investment based on your current holdings and your investment horizon.
We perform dynamic cost analysis on many available ETFs, ensuring that your portfolio is designed efficiently for your unique portfolio size and the number and types of accounts you hold. This takes into account ETFs’ bid/ask spread (the difference in price between what investors are willing to buy and sell the fund for, which can be as high as 5%). Our strategy also considers trade-offs between ETF commission fees and expense ratios to help minimize the total cost. For small accounts, commission fees often have a larger impact, whereas for large accounts, expense ratio alone can represent the largest fee.